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Dáil
‹ Ceisteanna-Questions. Oral Answers. - Tourist Industry.

Tourism access and growth programme

Summary

The Minister outlined “Ireland in ’87,” including lower air and sea fares to attract more visitors, and said he would provide further details on inducements and the projected 400,000 additional tourists.

asked the Minister for Tourism and Transport the way in which he intends boosting the tourist industry by developing the potential for improved access as laid down in his party's policy document; and if he will make a statement on the matter.

Comment on this
John P. Wilson Minister for Tourism and Transport (Mr. Wilson) Fianna Fáil

On 3 May last, I announced "Ireland in '87"— a new comprehensive programme to boost tourism into the country in 1987.

A major part of the programme includes measures aimed at providing more extensive and competitive access transport to Ireland. Lower fares than 1986 are now available on all the major sea and air routes into the country. These reductions, many of which are of the order of 15 to 20 per cent should stimulate substantial tourism growth from all markets to Ireland this year. For example, air fares from London to Dublin are available from UK£57 and to Cork and Shannon from UK£67. In the case of UK provincial cities, air fares are available from UK£58 to Dublin and from UK£78 to Shannon and Cork. In the case of air fares from the US, Aer Lingus Greensaver Summer return fares of $449 New York/Shannon are being made available for travel on Wednesdays as well as Tuesdays, thus doubling their availability. These fares, which will be available until 30 September next, are $200 lower than the normal peak levels. In addition, Aer Lingus are offering a special $399 fare available on the same days for US visitors spending a minimum of three weeks in Ireland. Fares from the continent offer similarly attractive rates. In the case of sea routes competitive fares are also on offer. For example, a coach/ship journey for a foot passenger is available at UK£29 return in the shoulder period from London to Dublin.

Comment on this

We all welcome the reduced air fares which I am sure will prove a tremendous stimulus to the industry. Apart from reduced air fares and a lowering of tensions in the Middle East, particularly as far as Americans are concerned, what other factors will improve the tourist industry in 1987?

Comment on this

I will let the Deputy have a copy of the inducements I have already announced if he so wishes. I still have some more to add on and I will send him the full range of inducements.

Comment on this

The Minister mentioned a figure of 400,000 extra tourists in 1987. I was hoping he might be able to inform the House as to how that figure was arrived at.

Comment on this

A question has been put down on that matter and when I come to it I will give the full basis for that statistic.

Comment on this