Written answer
Tourism Promotion
967. Deputy Imelda Munster asked the Minister for Tourism, Culture, Arts, Gaeltacht, Sport and Media her plans to stimulate tourism in Drogheda given the recent loss of tourism accommodation; and if she will make a statement on the matter. [33210/24]
Comment on this
The importance of the tourism sector to the Irish economy and our communities in every corner of Ireland is well understood. Drogheda is a key part of the Ancient Destination Experience Development Plan which is the Fáilte Ireland roadmap for development of tourism in Louth and Meath, including the Boyne Valley and environs.
In Budget 2024, I secured total funding of €216 million for the tourism sector which allows for the continued support of tourism development in Ireland for local and overseas visitors. Of this allocation, up to €10 million is available for a specific programme of supports targeted at tourism businesses experiencing particular challenges linked to the reduction in footfall in regions most impacted by tourism bed-stock displacement.
The tourism importance of Drogheda is recognised by the significant funding that Fáilte Ireland has allocated to the town under its Urban Animation Scheme, in order to further enliven landmark buildings and structures in Drogheda’s historic landscape. The collaboration between Fáilte Ireland and Louth County Council on the potential development of an attraction of scale focused on the Boyne is also welcome.
In tandem with the work of Fáilte Ireland, my Department is progressing the development of a new national tourism policy framework that will seek to mainstream sustainability – environmental, economic and societal – across the entire tourism sector. The new framework will shape how our tourism industry develops in the period to 2030. Issues around tourism accommodation stock will be considered as part of the new policy framework and subsequent action plan - this work continues apace.
The range of challenges experienced by Drogheda, due to displacement of tourism accommodation, serve as an example of similar challenges across the country that must be addressed. It is clear that a collective and concerted multi-stakeholder approach to tackling these challenges is required, and that is the approach that Government is continuing to pursue for Drogheda and the rest of the country.