Written answer
Departmental Expenditure
2200. Deputy Brian Brennan asked the Minister for Justice, Home Affairs and Migration the total amount his Department and departmental agencies have spent in 2025 and to date in 2026 on social media and web advertising; the proportion this is of his Department's advertising budget; and if he will make a statement on the matter. [60923/26]
Comment on this
In progressing Government policy, developing new legislation, or progressing matters of importance to public safety, my Department and relevant agencies may progress public information and education campaigns to support important issues across the justice sector.
When planning and managing any paid communications, the Department ensures each project works to reach its target audience through the most appropriate channels and achieves good value for public funds.
In 2025 and 2026, the Department managed information campaigns on topics that included: Recruitment to the International Protection Office panel, Victim's Rights, Fireworks Awareness, Child Maintenance, and Child Friendly Family Law Resources. The table below outlines the spend in 2025 and 2026 year to date on digital and social channels, which would include pre-roll video, digital audio, digital display, search and social media.
I am informed of the following expenditure on digital campaigns by agencies under the aegis of my Department. It has not been possible in all cases to provide the percentage breakdown of this spend in relation to each body’s annual public information campaigns budget.
Courts Service
Cuan
Data Protection Commission
Gambling Regulatory Authority of Ireland
Insolvency Service of Ireland
Legal Aid Board
Legal Services Regulatory Authority
Policing and Community Safety Authority
Private Security Authority
Probation Service
It has not been possible for An Garda Síochána to collate the information required within the timeline provided. I will forward their response directly to the Deputy when it is available.